food manufacturers

In a marketing attempt to lure consumers to their products, food manufacturers are using an old concept towards bigger profits. This old “new” idea is to hide healthy food in their nutrient poor, manufactured products. This may fool some, but not us! We already stay away from their products. Here’s what they are trying to do.

Kraft Foods, Inc. is adding freeze dried cauliflower to their Macaroni & Cheese. They apparently freeze dry the cauliflower and then pulverize it and use that powder to replace some of the refined flour in the pasta. This allows them to claim that every cup of the product contains one half cup of vegetable.